Big Bucks: Tourism Now Means $18 billion to SC

The latest figures from the state Department of Parks, Recreation and Tourism show the tourism industry has an economic impact of about $18.4 billion in the state. That's up from about $16 billion four years ago.

Chad Prosser, the head of the department, says he expects the industry this year to recover from the 18-month slump caused by the recession.

On reason is that hard winters up north generally mean a better tourist season in South Carolina. Prosser also says there's likely to be pent-up demand for travel by people who may not have been able to travel during the worst of the recession.

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